Jason Murrell has worked in the natural foods industry for nearly 20 years with the vast majority of that time in Operations and at nearly every possible level. A bit over a year ago, Jason made the transition onto the buying side of the business and has never looked back.

Jason works hard to bring an increased awareness to the operational challenges and opportunities as part of his overall buying strategy. The strategy means products that are considered not only align with Jimbo’s ingredients standards, but also with the Jimbo’s culture and ethos. Jason has a passion for the work that Jimbo’s has done and looks forward to driving momentum in the right direction-all with the goal of further elevating the Natural Foods industry and pushing the limit on standards to maintain and improve Jimbo’s position as a premier Natural Foods Grocer.