I have loved my role on the analytics team here at NIQ because I can use my former experience as a founder in CPG to help other founders and emerging brands to gain access to analytic solutions that really help drive ROI and move the needle for these companies. I love arming emerging brands with solutions that can help them make better, more informed decisions on shelf. All of which I had back in my days at Binnie’s Coconut Butter!

lindsay.binnie@nielseniq.com

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