Rich helped create over $3 billion in enterprise value as CEO of American Italian Pasta Company, The Meow Mix Company, and Freshpet. He has deep operational experience across multiple disciplines, having helped build each of these organizations, including marketing and sales, manufacturing, supply chain and distribution, and innovation infrastructure, and he has supervised the design and construction of 7 manufacturing facilities. With CPG start-ups, one home run can be a lifetime achievement. Rich has helped achieve three of them.